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Gay Wedding Invitations Embarass Me! Richard Brown at Amy Wells Designs Explains Why the Majority of Gay Wedding Invites are so poor
In the UK today there are a great deal of companies that are prepared to deliver rehashed, reworked and frankly shoddy design to try and capture the a share of the growing market that is civil ceremony stationery.
Since the introduction of the legal recognition of same sex relationships in the UK, both the off the shelf and the bespoke wedding invitation producers have cynically been dragging their old designs out of the cupboard to present them as gay stationery alleges Richard Brown at Amy Wells Designs. Why would they do that? Simple. It is easier to try and take a share of a new market than to grow a share of an existing one. This is good old fashioned capitalism at work. Whilst that in itself is not particularly surprising, what is surprising is some of the designs being offer to same sex couples. Old fashioned designs are being dressed up to appeal to a retro market in an attempt to convince of its shabby chic status. 80s bright and garish are trendy, and soft pastels and chintz are being rolled out as examples of pretty invitations.
Bespoke card designers are not fairing any better according to Brown, saying many of the card designers out there have no clue how to approach a couple who are about to commit their lives to each other he goes on to state some of these designers are still embarrassed about two guys holding hands
Richard Brown set out his guidelines as to how to select your bespoke wedding stationery designer to try and make sure that you get what you pay for:
If you can answer yes to all of the above, Brown contends you are most of the way to getting a good designer that will at least try to deliver good work. He does have another checklist though ? his checklist for managing your designer. Brown explains that it is important to be clear about expectations planning your day is going to be stressful enough without worrying about the wedding stationery.
If the couple take charge and don't settle for some of the derivative items that are currently on the market, there are some great designers in the UK and same sex couples can have as beautiful stationery as anyone else. Accept the poor quality material on offer and we all become to blame for what amounts to discrimination through laziness.
are gays funny?
Are Gay wedding invites funny? Amy Wells is determined to deliver bespoke stylish wedding invites to same sex couples, combined with the ultimate keepsake of the signed and framed example of the completed items.
Same sex couples that are looking to celebrate their relationship by making it more formal are often either disappointed at the availability of stylish invites and accessories or have to settle for “best fit” items originally designed with hetro weddings in mind. Whilst this may be ok for some, Amy Wells is appalled that most of the available material supposedly designed for same sex couples seems to poke (sometimes not very gentle) fun at the happy couple. Poor humour or bawdy cards will always have a market, but for those looking for something truly special to announce their commitment, the market is surprisingly empty.
By spending time and talking with the couple during the design phase, Amy can carefully tailor invites, photo albums, guest books, place settings etc to truly compliment the day and to be both unique and highly relevant to the couple. This results in a range of wedding stationery and accessories that are truly special enough to be maintained as keepsakes of the happy day, without the cringe that may come from items that were “the best fit at the time”.
Amy recognises the importance of keeping in touch with the client throughout the design and production phase so that the items do not add to the worry of planning the day. Once production is complete the cards are delivered to the customer, along with a framed and hand signed presentation final pieces. This forms a unique keepsake particularly when one remembers that the majority of Amy's work is commissioned by people who intend to give it away!
By radically changing our relationship with greetings cards, invitations, guest books, photo albums and the like Amy Wells Design, fully intends to help people to truly enjoy and have pride in sending cards again, reminiscent of the importance that the Victorians put on them. This is done by making truly extraordinary cards that have a style that is all Amy’s and yet remains familiar enough to appeal to a broad audience. By having the wedding stationary and associated items designed specifically for the individual couple Amy can elevate the excitement of the day simply by making one aspect more special than it would be with mass produced items. Additionally, customers and their guests are increasingly seeking to turn the items into true keepsakes by requesting a mounting service after the day. This bears testament to the quality and appeal of Amy’s work.
Amy remains truly excited by the process of taking the ideas of a couple or individual and bringing them to life by encompassing them within her own creative talent. The items that we once considered to be disposable become mini art pieces in their own right, a trend that she is absolutely determined to maintain throughout her client relationships.
Amy Wells studied at Berkshire College of Art & Design, and has been actively producing bespoke hand made greetings cards for over five years. Already a success with her local area and on eBay, Amy is currently in discussion with a number of European greetings card manufacturers to produce a range of very special greetings cards. Amy can still be commissioned for work although larger projects may need some additional notice.
If you are interested in seeing more of Amy's past work, simply click on the link marked "Gallery", if you want to contact Amy she would be delighted to hear from you!
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